Skip to main content

Posts

Are Vehicle Branding A Good Investment For Your Brand In India?

What do you think when you notice a branded vehicle on the road ? Well, it depends on the vehicle painting and the branding design.  It's hard not to smile when seeing a carpet-cleaning cargo van custom painted with bubbles. When we see a work truck stocked with well-secured tools and all the proper modifications, we nod in approval of the branded company because they must be pros. We all know pizza on the way to someone's late at night, and some branded vehicles let us know to drive more carefully or be more patient near them. Branding your vehicle fleet creates awareness and interest in local services and can accomplish much more with the right branding choices. If you are starting your approach to fleet branding, it's worth considering both your style and your application options. Vehicle branding is a form of transit advertising that has become increasingly popular in India. This marketing strategy involves painting and wrapping vehicles with a company's branding ...
Recent posts

Does Truck-Side Advertising Work?

Reach a broad and diverse audience in both urban and rural areas . India has a large and growing transportation sector, with millions of trucks on the roads carrying goods across the country. Truck-side advertising is a cost-effective way to reach a large audience in different regions . Moreover, trucks often travel long distances and cover many towns and cities , making truck-side advertising a great way to create brand awareness across the country . Trucks' unique size and mobility also make them stand out on the roads, attracting attention and increasing the brand's visibility. However, the effectiveness of truck-side advertising also depends on factors such as the advertisement's quality, the ad's placement on the truck, and the message conveyed. A well-designed advertisement with a clear message and a solid call to action can be more effective than a poorly executed one. And FeroCrafts truck-side advertising can work in India as a part of a comprehensive advert...

How to Choose the Best Branding Medium with the Lowest CPI?

Fleet branding, advertising, or marketing is the lifeline of every big or small business today. Today, various offline and online or electronic advertising mediums are available. Print, radio, and TV ads are conventional, while internet marketing is the latest medium. However, which medium provides you the lowest CPI (Cost per Impression) or, in other words, which advertising medium is the most affordable? There is one medium of advertising which needs to be talked about, i.e., outdoor advertising. Among the several outdoor advertising means, truck advertising or advertising on logistic vehicles is the most successful branding medium nowadays. The medium provides the lowest Cost per Impression (CPI) with considerably high visibility. It has been proved through various surveys that advertising on closed-body containers or advertising on commercial vehicles leaves an everlasting impression on the outdoor crowd . LOWEST CPI So, it's not only affordable for advertisers but also quit...

Top 11 Logistics Companies In India

Logistics companies are responsible for planning, controlling, storing, and executing the movement of goods from the producer to the consumer. In commercial terms, it is an efficient method that enables the cost-effective movement of goods and their storage from producer to customer. India's logistics and supply chain companies will simplify and eliminate all transportation issues for your industry. With the growing demand for logistics support, logistics firms combined responsiveness and competence to give appropriate solutions. The following are the top 11 logistics companies in India. FeroCrafts FeroCrafts is a leading logistics company in India, offering end businesses on-demand logistics solutions. They provide end-to-end logistics trucking services, including denting painting, roadside assistance, warehousing, fleet branding, and transit advertising . They have competence in various industries like FMCG(fast-moving consumer goods), automobiles, pharmaceuticals, electronics, ...